Senior Content Writer (Fast Track)
Description
Note: This is a Fast Track application. To be eligible for the 2X Fast Track Interview, you will need to attach your certificates of the following 3 out of 4 LinkedIn Learning courses:
- B2B Marketing Foundation
- Content Marketing Foundation
- Lead Generation Foundation
- Marketing Foundation: The Marketing Funnel
Responsibilities
- Create high-quality business content for digital marketing campaigns, including, but not limited to, social media posts, ad copy, email copy, website content, and white papers
- Conduct interviews with business leaders to understand their interests and target pain points
- Think strategically to craft compelling messaging in line with campaign objectives
- Independently research business topics and create engaging content
- Think creatively to translate strategy into new content formats across different channels
- Work closely with content specialists and marketers to develop impactful content and streamlined processes
- Work with the design team for cross-platform content production
- Analyze campaign data to assist with content strategy
Requirements
- 5+ years of professional writing experience (links to published writing clips are required)
- Bachelor’s degree in marketing, business, journalism, or equivalent
- Ability to think creatively and strategically about content
- Concise, informative, and engaging writing skills
- Ability to write and edit with speed and accuracy
- Impeccable spelling and grammar
- Great research and organizational capabilities
- Knowledge and familiarity of content marketing and demand generation best practices
- A fast learner with an interest in and understanding of technology and business
- Excellent communication skills